Affiliate Marketing Manager Detail
The Director of Affiliate Marketing is responsible for the overall strategy, operations, and support of our affiliate channel. This person is involved with all aspects of the affiliate business including, but not limited to, creating short term and long strategic plans to achieve optimal revenue performance, evaluating deal structures for all new/renewal opportunities, tracking and reporting performance metrics, forecasting & budgeting, negotiating contractual terms, and managing a team of account managers and operations staff. The position also requires the ability to convey the value that Experian Consumer Direct provides and to understand and cross-promote other Experian products. This position reports to the Sr. Director of Online Marketing and plays a key role in the success of the company.
JOB RESPONSIBILITIES:
Lead team of affiliate account managers and staff
Develop & manage partnership relationships
Create & implement long term and short term strategy for channel
Identify & negotiate new opportunities and contracts
Create campaigns/programs to drive traffic and conversion
Collaborate with internal and external teams to optimize creatives, promotions, etc.
Identify & execute operations efficiency opportunities
Track & analyze affiliate performance and provide reporting to key stakeholders
Monitor competition and competitive programs
Ensure affiliate compliance with contract terms
The Director of Affiliate Marketing is responsible for the overall strategy, operations, and support of our affiliate channel. This person is involved with all aspects of the affiliate business including, but not limited to, creating short term and long strategic plans to achieve optimal revenue performance, evaluating deal structures for all new/renewal opportunities, tracking and reporting performance metrics, forecasting & budgeting, negotiating contractual terms, and managing a team of account managers and operations staff. The position also requires the ability to convey the value that Experian Consumer Direct provides and to understand and cross-promote other Experian products. This position reports to the Sr. Director of Online Marketing and plays a key role in the success of the company.
JOB RESPONSIBILITIES:
Lead team of affiliate account managers and staff
Develop & manage partnership relationships
Create & implement long term and short term strategy for channel
Identify & negotiate new opportunities and contracts
Create campaigns/programs to drive traffic and conversion
Collaborate with internal and external teams to optimize creatives, promotions, etc.
Identify & execute operations efficiency opportunities
Track & analyze affiliate performance and provide reporting to key stakeholders
Monitor competition and competitive programs
Ensure affiliate compliance with contract terms
Affiliate Marketing Manager
Affiliate Marketing Manager
Affiliate Marketing Manager
Affiliate Marketing Manager
Affiliate Marketing Manager
Affiliate Marketing Manager
Affiliate Marketing Manager
Affiliate Marketing Manager
Affiliate Marketing Manager
Affiliate Marketing Manager
Affiliate Marketing Manager
Affiliate Marketing Manager
Affiliate Marketing Manager
Affiliate Marketing Manager
Affiliate Marketing Manager
Affiliate Marketing Manager
Affiliate Marketing Manager
Affiliate Marketing Manager
Affiliate Marketing Manager
Affiliate Marketing Manager
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